Privacy policy

 

Effective 20 August 2026

 

Pelvic Floor Exercise is operated by PFLEX HEALTH PTY LIMITED (ABN 18 689 582 072), trading as Pelvic Floor Exercise. In this policy, “we,” “us” and “our” refer to PFLEX HEALTH PTY LIMITED.

 

We respect the private nature of the products our customers purchase and are committed to handling personal information responsibly and in accordance with applicable Australian privacy laws.

 

Information we collect

 

Depending on how you interact with us, we may collect:

  • Your name, email address, phone number and billing or delivery address.
  • Account and login information.
  • Order details, transaction records, payment status and purchase history. 
  • Information included in enquiries, returns, reviews or communications with us.
  • Marketing preferences and subscription status.
  • Device, browser, IP address, website usage and interaction information may be collected through our website platform Shopify, cookies and other analytics services.
  • Business and professional information supplied when applying for a healthcare-professional or wholesale account.
  • Health or other sensitive information you voluntarily include when making an enquiry or interacting with our team.

 

Please avoid providing more health information than is reasonably necessary. Where sensitive information is provided, we will use it only to respond to your enquiry or as otherwise permitted by law.

 

 

How we use your information

 

We may use personal information to:

  • Process payments, orders, deliveries, returns and refunds.
  • Create and manage customer or healthcare-professional accounts.
  • Provide customer service and respond to enquiries.
  • Send order confirmations, tracking information and other service communications.
  • Maintain financial, tax, warranty and business records.
  • Detect fraud, protect our website and maintain security.
  • Understand how customers use our website and improve its content, products and performance.
  • Send marketing communications where you have opted in.
  • Comply with legal and regulatory obligations.

 

 

Payments and discreet billing

 

Online payments are processed by the payment provider selected at checkout, including Shopify Payments, PayPal, Afterpay, Stripe, Google Pay and Apple Pay where applicable.

 

Pelvic Floor Exercise does not receive and does not store complete payment-card details. Credit card payments and refunds are handled securely by the relevant payment provider.

 

Charges will appear on card statements as PFLEX Health Pty Ltd.

 

 

Cookies and analytics

 

Our Shopify store uses cookies and similar technologies to operate the website, remember customer preferences, maintain shopping carts, prevent fraud and understand website performance.

 

We also use Shopify Analytics and Microsoft Clarity to understand how visitors interact with the website. These services may collect information such as pages viewed, browser and device information, IP address and interactions with website content.

 

Where required, non-essential cookies and analytics will operate according to the choices made through our cookie banner or customer privacy settings. You can also manage cookies through your browser settings, although disabling some cookies may affect how the website functions.

 

 

Marketing communications

 

We send marketing communications only to people who have opted in to receive them.

 

You can unsubscribe at any time by selecting the unsubscribe link in an email or by contacting us. Unsubscribing from marketing will not prevent us from sending necessary communications about an order, account or enquiry.

 

 

When we disclose information

 

We may disclose personal information where reasonably necessary to:

  • Shopify, which hosts and operates our online store.
  • Payment providers and financial institutions.
  • Australia Post, couriers and delivery providers.
  • Email, customer-service and marketing providers.
  • Analytics and website-performance providers.
  • Accounting and business systems, including Xero.
  • Wholesale, customer-account and ecommerce applications.
  • Professional advisers, insurers, auditors and technology providers.
  • Government agencies, regulators or law-enforcement bodies where required or authorised by law.

 

These providers may only receive the information reasonably necessary to perform their services.

 

We may also disclose information as part of a business restructure, sale or transfer, subject to appropriate confidentiality and privacy protections.

 

Overseas processing

 

Some service providers, including Shopify, Microsoft, payment providers and other technology services, may store or process personal information outside Australia. This may include Canada, the United States and other countries in which those providers operate.

 

Where required, we take reasonable steps to ensure overseas recipients handle personal information consistently with applicable Australian privacy requirements.

 

 

Security and retention

 

We take reasonable administrative, technical and organisational steps to protect personal information from loss, misuse, interference and unauthorised access, modification or disclosure.

 

No online system can be guaranteed to be completely secure. If you believe your information or account has been compromised, please contact us promptly.

 

We retain personal information only for as long as reasonably required for the purposes described in this policy, including legal, accounting, warranty and regulatory requirements. Information that is no longer required is deleted, destroyed or de-identified where appropriate.

 

 

Accessing or correcting your information

 

You may ask to access or correct the personal information we hold about you. You may also request deletion of information where applicable.

 

To make a request, contact us using the details below. We may need to verify your identity before completing it.

 

 

Privacy questions and complaints

 

If you have a question or complaint about how we have handled your personal information, please contact us. We will review your concerns and respond within a reasonable period.

If you are not satisfied with our response, you may be able to contact the Office of the Australian Information Commissioner at oaic.gov.au.

 

 

Changes to this policy

 

We may update this policy when our systems, service providers, business practices or legal obligations change. The latest version will be published on this page with its effective date.

 

 

Contact us

 

PFLEX HEALTH PTY LIMITED trading as Pelvic Floor Exercise

Email: info@pelvicfloorexercise.com.au

Phone: 1300 00 9438

Website: pelvicfloorexercise.com.au